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Hidden costs appear to be a fact of life. Whether you’re choosing a mobile phone contract, booking a holiday or buying a new home, what at first can seem like a good deal often comes with additional costs that you hadn’t expected or been made aware of.

At L&Q, our vision is that everyone has a quality home they can afford, and we combine our social purpose with commercial drive to create homes and neighbourhoods everyone can be proud of. And with over 50 years’ experience, we have what it takes to do things right.

Over the next 10 years, we have ambitious plans to build 100,000 new homes, at least 50% of which affordable, across the country as we expand our geographical focus beyond London into key areas such as Milton Keynes and Bedfordshire, Essex and Warwickshire. And we want to ensure that we’re providing quality as standard across all our new sale homes.

When you buy a new-build home with us, we want you to know that you’re purchasing a home of the highest quality. We don’t want you to worry about forking out for ‘optional’ extras that are actually essential to make your home more comfortable to live in.

That’s why we’re setting out our commitment to new customers in our New-build Homes: Quality Standard.

Recent research commissioned by L&Q has found that nearly half (47%) of UK consumers have faced hidden costs when making a common purchase and of these, more than one in ten (13%) when purchasing a new home. These were most commonly for white goods i.e. washing machine and dishwasher (30%), flooring and carpets (23%) and kitchen appliances (20%).

Our New-build Homes: Quality Standard ensures that all L&Q new sale homes are ready for occupation with no hidden charges, including essential fixtures and fittings such as kitchen appliances and white goods. Once you purchase a home with us, we continue to manage your home and neighbourhood – we’re with you every step of the way.

Our New-build Homes: Quality Standard articulates this quality mark across our new homes, neighbourhoods and construction practices. The key features of the Standard are:

  • High quality specification throughout;
  • A spacious and comfortable home;
  • An innovative approach to design and placemaking;
  • A healthy environment;
  • A long-term partner for our communities;

As a charitable housing association, we understand the importance of a great home. When you purchase your new home with L&Q, you can be confident that quality comes as standard, with no hidden costs.

For more information about L&Q, please visit

For more information on the detailed specification of our new homes, please visit